Case study · Brand identification sheet
Allen St. Public Auto Auction
A complete brand identification sheet for Allen St. Public Auto Auction, built around a Trojan crest main logo.
The sheet defines the primary color palette, typography (Trojan Pro and Public Garamond Pro), monochrome and gold alternates, a negative version, and real-world applications including a golf polo shirt and branded merchandise.
- Main crest logo
- Monochrome & gold alternates
- Color palette
- Typography
- Polo & merch applications
Start a project
Make your next move a deliberate one.
Want a brand system like this for your business?